DDS Brand Legwork - Dental Practice Referral Marketing Program

Watch our short video as we chat with Jeff Weber, COO of Legwork about the philosophy behind the software and how it is a powerful tool for business looking to generate leads, referrals and new customers.

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If your customers and prospects are locally or regionally based, then the importance of concentrating on local optimization of your web site and local directory listings is significant.

Google quietly upped the local search game by inserting the Google Maps local 10 (listing of 10 local businesses) into search results for local products and services regardless of whether the searcher used a geographic term in the search. It used to be that if you wanted to get local results for a dentist in Seattle, WA you typed in "Seattle dentists." Now, by detecting the location of your IP address Google will add the local result to the search results for the much more generic phrase "dentist."